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Saturday 16 December 2017

Online advertising

Advertisers are motivated to put their brand and product message in front of all online devices, design a banner ad solution that is simple and fast for you.
Put your site on search engines and directories which allow you to target specific segments of their audiences, and remember than an effective banner advert need to strike a good balance between the textual and visual content.

A rich media content developed under Flash technology, HTML5 (css+Java), or also static images and animated gifs are the main platform to work with banners. After the creation, the publishing platform helps to manage all the main campaign, like DoubleClick or adRime / weborama are the most common tools for the management of online marketing agencies.

A list of some successful banner ads for national and international campaigns:

 

Check where you plan to place the banner ad for their specifications:
(all measurements are in pixels)

SIZE STYLE GIF Weight FLASH Weight
468 x 60 Full Banner 20 KB 30 KB
728 x 90 Leaderboard 25 KB 35 KB
336 x 280 Square 25 KB 35 KB
300 x 250 Square 25 KB 35 KB
250 x 250 Square 25 KB 35 KB
160 x 600 Skyscraper 20 KB 30 KB
120 x 600 Skyscraper 20 KB 30 KB
120 x 240 Small Skyscraper 20 KB 30 KB
240 x 400 Fat Skyscraper 25 KB 35 KB
234 x 60 Half Banner 15 KB 20 KB
180 x 150 Rectangle 15 KB 20 KB
125 x 125 Square Button 15 KB 20 KB
120 x 90 Button 10 KB 20 KB
120 x 60 Button 10 KB 20 KB
88 x 31 Button 10 KB 10 KB

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